Disrupting powder'

Disrupting alt milk with oat powder: ‘By cutting packaging waste and transport miles, we sell a sustainable way of consuming milk’

Dairy alternatives have gone from strength to strength in recent years. According to Market Study Report, the global market was valued at $19.2bn in 2019. The market analysts predict a y-o-y growth rate of 11.4% until 2027.A key driver of their uptake concerns the sustainability of oat, almond, soy, rice, and coconut milk alternatives, amongst…


Disrupting the Waste Management Industry with Technology

April 06, 2021 Rubicon began with a bold idea: create a cloud-based, full-service waste management platform providing efficient service anywhere in the U.S. Their mobile app did for waste management what Uber had done for taxi service. Five years after the case’s publication, Harvard Business School associate professor Shai Bernstein and Rubicon founder and CEO…